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Why You Need To Be In Control Of Your Own Website

website builder
Too often I hear people who think they need to hire a web designer to work on their website. I understand the temptation. Most business owners are too busy doing what they specialize in to learn a new skill like building a website. What they don't know is by not managing their website they could be losing a lot of business. Here's why...

1. Web designers don't understand your customers.

As a business owner you probably know your customers. You know the type of things they like, the keywords they need to hear to become customers, what they look for when choosing your products or services. These idiosyncrasies  are lost in translation when you try to communicate them to your web designer. Designers are often times hung up on creating things that are pretty or overly creative. However having a clear message that connects with your customers is what works in the online world.

With WebStarts you can login and make changes to your website. It's no harder than using Microsoft Word. Simply drag and drop text, photos, videos, and anything else exactly where you'd like it to appear on the page. When you're ready to publish it to your website all you have to do is click save.

2. Web designers are too slow.

Unless you can afford to have a web designer on staff it means your web guy has other customers. If you need to make a change to your website you usually have to wait. The average wait time to get a change made by a web designer is over a week. In the fast paced world of online marketing you need to be able to react to customer feedback on the fly. You'll get eaten alive if your spending big bucks to advertise your site and have to wait a work just to tweak a simple marketing message.

With a WebStarts website there's never any waiting. You login to your account from any computer that has internet access, and start making changes. This fast and easy way to tweak your website gives you a huge advantage over those who have to wait weeks to keep u with the ever changing marketplace.

3. You could lose everything.

If you hire someone to take care of your website they can run away with your whole online business. If you hire a web designer they'll most likely have to configure your domain name to work with your hosting. That process can be complex for business owners but also a huge risk. If you give a web designer control of your domain name they can disappear and you could lose your website and domain name forever. Having your own website on

WebStarts ensures you're always in control of your domain and website. If you ever want to go to another service you have complete control of your domain name and hosting. You can take it with you wherever you go.

 

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