Starting a new business can be hard. Many times people come up with what they believe are good ideas only to find out their idea doesn't have what it takes to catch on. It seems like there are two groups of people. Those who believe their business will succeed because it's such a great idea and those who believe it will succeed from determination. The truth is both of these are required to have a successful business.

To make a really hot product you need to ask yourself these questions... What does everyone want? How can I get it to them for a price they can afford? How can I get everyone to know it exists?

One way you can test the feasibility of your idea is by using the Google keyword search tool. If nobody is searching for your idea online there's a good chance it's not such a hot idea. It doesn't mean it's a bad idea but you'll definitely be swimming up stream when it comes to marketing. By finding keywords people are already searching for on Google you'll instantly be able to know what types of things people want.

To begin with your market research you should go to Google.com and type in "Keywords". The first result will be the keyword search tool. Now think of the type of words people would type into a search engine to find a product or service like yours. Type that keyword into the field provided and Google will spit out a bunch of similar keywords it thinks people might also use. To the left of each keyword you'll see an approximate number of times the word has been searched for.

Careful analysis of this data can reveal exciting marketing opportunities. And your chances of failing in business go down significantly when there is a high demand for your products and services already in the marketplace. Of course once you've come up with an idea you'll need to promote it on a website. If you don't already have a website you can make a free website at WebStarts.com