A recent study shows nearly 80% of all people now use the internet rather than the Yellow Pages to find local services. With a surge in people using mobile devices like iPhone, iPads and Android devices to access the internet on the go the traditional printed Yellow Pages have lost their luster and it's only going to get worse. Companies are pulling their printed Yellow Page ads offline in droves. The reason_ return on investment. The average person simply no longer looks to those think, heavy books, dropped on our doorsteps against our will. In fact research discovered there are very few people under the age of 70 that ever open their phonebook.

Looking for local businesses online is not only easier on the internet but you're also able to get a lot more relevant information. Most website who provide a local search also provide valuable reviews and business owners are able to keep their content up to date posting everything from changes in business hours to daily specials on the web. Another study shows business with a significant web presence grew four times faster than those who did not over the last several years. Having a website with a local listing for your products and services is now a critical and core part of any competitive business.

In summary businesses can no longer afford to waste their money on Yellow Pages advertising and must refocus their advertising budgets to be successful. The first step to any successful online campaign is of course to have a website. WebStarts let's you easily build and maintain a website that will drive traffic to your business. What's more WebStarts offers a service called "Local Listing". With a Local Listing your website and business information will be submitted to all the top local search engines like Google, Yahoo, and Bing. People in your neighborhood will then be able to find your business information when they're on the go from their mobile phones, iPads, computers, and other internet connected devices. This efficient method of advertising will draw more customers and lower your advertising budget. To get started with your Local Listing click here.