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How To Track Website Traffic

Tracking website traffic is critical to being successful online. To create a web design that produces maximum results it's important to know as much as possible about the people coming to your website.

Fortunately tracking your website traffic is easy when your website is built with WebStarts. All you need to do to begin tracking your visitor behavior is activate WebStarts Analytics from within your WebStarts account. You can find the Analytics tab in the dashboard. Once you've activated Analytics you'll be able to view the data collected on your site visitors at any time in the future by once again clicking the Analytics tab.

WebStarts Analytics provides you with a lot of data. You can see things like where your site visitors are coming from, what they're doing while on your site, and where they go after they've left your site. In addition you'll be able to see the geographic location of your site visitors and even who's on your website at a given moment.

WebStarts Analytics also includes a helpful feature called Heatmaps. Heatmaps are a visual representation of where your site visitors are clicking and how frequently they click in a specific location. This comes in handy when you need to know whether people are responding to your site layout.

With WebStarts Analytics you can also create campaigns. Campaigns allow you to track your advertisements and figure out which one's are working and which are not. This can save you a huge amount of money. Frequently companies waste money on ads that don't help grow their business simply because they can't get this type of data. Of course the companies who are selling those ads love it when you don't have Analytics. Which brings me to this...

Yes, it's true, Google offers "free" analytics. Why would they want to do that? Remember, they're the one's selling you the advertisements. If you use Google Analytics you're basically telling Google how much they can get away with charging. You're also letting them know which type of businesses are successful online so they can get into those businesses if they ever choose in the future. What's more their analytics data isn't reflected in realtime. So you can't make decisions about what's happening on your site right now.

When you're ready to increase conversion rates, sales, create a better user experience, and reduce advertising costs on your site remember to checkout WebStarts Analytics.

 

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